Habanos Auction: Strong Conclusion
Habanos sold off remaining Cohiba 50 Aniversario cabinet humidors at an auction.
Habanos, S.A. officially presented over the summer the results of the auction of the exclusive Cohiba 50 Aniversario cabinet humidor. This special edition was introduced during the 18th Habanos Festival, held this year in March to commemorate the 50th Anniversary of the iconic brand Cohiba.
The cabinet humidor number 1 was auctioned at the traditional auction concluding the 18th Habanos Festival Gala Night, which resulted in a value of 320,000 Euros being raised for the Cuban Health System. Following the process announced by Habanos, the remaining 49 humidors have been auctioned at a time among the exclusive distributors worldwide, as a blind auction procedure.
More than the 50 per cent of Habanos’ Exclusive Distributors participated.
After the auction, the nal price of the Cohiba 50 Aniversario Cabinet Humidor will be no less than 200,000 Euros. Habanos has outlined that the results show acceptance of this humidor, a symbol in the history of the most emblematic Habanos brand.
The unique and unrepeatable series, is an authentic work of art and a unique collector’s item, and heralds a true innovation in terms of traditional craftsmanship and technical design. The humidor is lined with real Cuban tobacco leaves plated with 24-carat gold. This is a limited series of 50 humidors, all numbered and personalised with the owner’s name.