Wednesday, Jan 23, 2019
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Calvin Klein Eternity Now For Men

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Calvin Klein has released a new fragrance called Eternity Now, which comes with both a women’s and a men’s scent. The men’s scent has been described by the brand as exhilarating, exotic and masculine.

Calvin Klein says that the scent is an exploration of freshness with undeniable masculine appeal. The fragrance opens with unex- pected spicy ginger, refreshing coconut water, and star anise. The heart comes to life with addictive notes of crisp star fruit, cedar leaf, and the fresh intensity of patchouli. The drydown is a warm sensual embrace of Moroccan cedar wood, tonka bean, and Madagascar vanilla, which awakens the senses and captures the infinite abun- dance of woods.

The bottle reinterprets the iconic Eternity by Calvin Klein bottle design by showing off the classic shape in a fresh and contemporary way. The clear glass bottle has an added side dimension with a heavier base, creating a more luxurious feel.

The definitive connection between a man and a woman is expressed through the harmonious silhouettes of the bottles, which offer subtle cues to the classic Eternity shapes. The romantic juice shades of pink for women and gray for men infuse the design with warmth and energy.

The outer carton, inspired by clean architectural lines, is a colour-blocked design that features a fresh pink on matte white for women’s and cool gray on matte white for men’s.

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